Thank you for Bond link.
I did not. Don't know if the reboot will work for me. I'm very attached to
the original series.
Editors buy material they think will sell. So, how do editors figure out
what people want to read or can be persuaded to read?1 Successful
publications know their market, who they are writing for. What have they
read in the past, what interests and excites them, what they are reading
now, what media sources they frequent, etc. Hollywood keeps doing sequels,
reboots, spin-offs, and the like, because so much money is on the line that
it seems to lessen the risk to adapt known material. Publishers face a
If you want to increase the odds of getting published, then you have to
learn the markets and the publishers' stated needs. They'll tell you, you
can find the references. It's fruitless to write or pitch an idea on
financial derivatives to a publisher of modern romance stories. People do
it. It gets rejected.
The reality is there are more people wanting their manuscripts read than
there are editors/readers who can sort through it all. As an example, I just
checked fanfiction.net to see how may fics had been written for BtVS - there
are over 52,000. Supernatural has over 122,000. Imagine that coming
into a publishing house. How do you find the good stuff? Agents (Love
Bites has only 6 fics. Readers could get through 6, but that number
tells you few are interested in the topic)
That said, I imagine every editor wants to be the one to discover the next
great thing, so some of them will be scouting about, risking a little time
checking something that catches their eye. Around 2000, two publishers came
out with books about the 1916 Jersey Shore shark attacks. Why then?
Close to Shore andTwelve Days of Terror
1 Some markets are driven by the buyer and some by the
seller/maker. I recall Steve Jobs saying Apple did not do market research,
because their market did not know what they wanted till Apple told them.